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A/B Testing Plan
Plan A/B experiments with hypotheses, success metrics, and conditions to measure impact.
Experimentation, UX Research
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Competitive Analysis Framework
Comparative analysis of product vs competitors: features, UX, pricing, positioning, SWOT.
Competitive Analysis, UX Research
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Surveys and Questionnaires
Quantitative survey to gather demographics, satisfaction, usage patterns, and feature preferences.
Surveys, UX Research
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Accessibility Assessment
WCAG review to identify barriers and propose inclusive solutions for users with disabilities.
Accessibility, UX Research
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Contextual Inquiry
Observe users in their natural environment to document workflow, constraints, and workarounds.
Field Studies, UX Research
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Prototype Feedback Session
Feedback on low- or high-fidelity prototypes focusing on usability, functionality, and visual appeal.
Prototyping, Usability, UX Research
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Interview Protocol
Semi-structured interview guide to probe experiences, motivations, and pain points with open-ended questions.
Interviews, UX Research
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Card Sorting Exercise
Card sorting to uncover mental models, categorization and prioritization for better content hierarchy and findability.
Information Architecture, UX Research
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Usability Testing
Scenario-based usability test to assess intuitiveness, efficiency, and satisfaction across tasks and features.
Usability, UX Research
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User Persona Exploration
Questions to understand demographic, psychographic, and behavioral traits of target personas, including goals, pain points, preferences, and habits.
Persona, UX Research
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