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A/B Testing Plan
Plan A/B experiments with hypotheses, success metrics, and conditions to measure impact.
Experimentation, UX Research
Competitive Analysis Framework
Comparative analysis of product vs competitors: features, UX, pricing, positioning, SWOT.
Competitive Analysis, UX Research
Surveys and Questionnaires
Quantitative survey to gather demographics, satisfaction, usage patterns, and feature preferences.
Surveys, UX Research
Accessibility Assessment
WCAG review to identify barriers and propose inclusive solutions for users with disabilities.
Accessibility, UX Research
Contextual Inquiry
Observe users in their natural environment to document workflow, constraints, and workarounds.
Field Studies, UX Research
Prototype Feedback Session
Feedback on low- or high-fidelity prototypes focusing on usability, functionality, and visual appeal.
Prototyping, Usability, UX Research
Interview Protocol
Semi-structured interview guide to probe experiences, motivations, and pain points with open-ended questions.
Interviews, UX Research
Card Sorting Exercise
Card sorting to uncover mental models, categorization and prioritization for better content hierarchy and findability.
Information Architecture, UX Research
Usability Testing
Scenario-based usability test to assess intuitiveness, efficiency, and satisfaction across tasks and features.
Usability, UX Research
User Persona Exploration
Questions to understand demographic, psychographic, and behavioral traits of target personas, including goals, pain points, preferences, and habits.
Persona, UX Research